KS&R, Inc. announced the election of Jay Scott as Chairman of the Board and Michael Nash as President, following the retirement of founder Rita L. Reicher, who held both of those roles.
"We thank Rita for her commitment to the organization and are very excited to build upon the 35 years of success that she helped to establish,Ē said incoming KS&R Chairman of the Board Jay Scott. President Michael Nash added, ďAs we start this next chapter, we are excited to continue the legacy of using marketing research to help our clients make better decisions." KS&R is the #1 marketing research firm in the U.S. for the eighth year in a row, according to Previsionís 2017 Survey of Market Research Providerís Quality and Value.
Jay and Mike are both long-term members of KS&Rís Board of Directors. They each bring over 25 years of global marketing research and consulting experience to their roles.
Mike holds a BA in Economics from Hobart College and an MPA from Rockefeller College, State University of New York.
Jay holds a BS in Marketing from the University of Alabama and an MMR from the University of Georgia.
Founded in 1983, KS&R (Knowledge Systems & Research, Inc.) conducts global custom marketing research and consulting for some of the best-known corporations in the world. A privately owned firm, KS&R is headquartered in Syracuse, New York, with offices in metro New York, Memphis, Seattle, and Frankfurt, Germany. (www.ksrinc.com)